[Structure a benefit-orients mission statement like: "We help [customers] do/feel/be [benefit]."]
[Have an FAQ for busting objections.]
If the program doesn't rock your world, you'll get 100 percent of your money back, plus 20 percent for your trouble.
if a project evolves continuously, it may be worth tracking changes for who the audience is: it currently serves X, Y, and Z people, but new possibilities or priorities would trigger different messaging.
coming from the question "who can benefit while this is incomplete?"
yes to brag here is my stainless steel pan after making eggs!!!!
- heat the pan on high and after a few minutes drop a few drops of water into the pan. if the water sizzles its not ready. if the water forms little beads and the beads easily dance across the pan, it’s ready!
- turn the heat immediately to low.
- drizzle some olive oil in and move the pan to coat. then drop in a small pat of butter, then gently add your already cracked eggs
- DO NOT TOUCH for at least 30 seconds
- gently put a spatula beneath to see if the egg has released from the pan yet. don’t rush it, this is key! when it’s ready to move it will move easily!
