Rosano / Journal

1 entry for Wednesday, September 16, 2020

[Even the most clear understanding of a medium is not sufficient to be immune from its effects. To resist TV, one needs the antidote of related media like print.]

[Presentations that are too discrete or specific perform worse on TV because they leave nothing for the viewer to fill in.]

TV can illustrate the interplay of processes and the growth of forms of all kinds as nothing else can.

[Visual structures are uniform, continuous, and connected whereas mosaic forms are discontinuous and nonlinear.]

[In the tactile TV image, as with the sense of touch, everything is sudden, counter, original, and strange.]

[Non-visual mosaic forms demand participation and involvement whereas literacy enables detachment and non-involvement.]

[TV image is an extension of touch.]

Part of: Marshal McLuhan: Understanding Media.