[The strategies established creators use are not the ones that got them where they are. Play to your strengths instead of comparing approaches.]
[If you enjoy making videos and feel like it’s making a difference in your life, it doesn’t matter how many subscribers you have. Worrying about numbers is called “going to work”.]
[Make goals that are quantifiable, and achievable: big enough to matter and small enough to win. You want to overshoot your goal every single time. Set it up so that you win every single time.]
[In pre-advertising: announce what you’re going to do and how people can get involved.]
[Naming your benefactors might create a burden of association when you are perceived as divisive. Maybe don’t tell them or mention them until its done.]
[Remind people of the cause but don’t focus on the negative aspect so that people walk away feeling positive. If they feel bad, they won’t return.]
[Don’t guess what they need: ask them.]
[Delivering on the goal means not failing: if you’re short, cover out of pocket.]
[Document the delivery so that the people involved can see it after and feel good about making it happen.]
Making people feel they’re participation made the difference isn’t just for humility, it’s to help them feel their impact.
[The popular usage of NFTs is a mechanism to convince people to buy more crypto, thus providing liquidity for early entrants.]
[The average user on spam NFT Discords is middle-class with disposable income and uncertain about their financial future.]
[Flexing by way of buying a Times Square ad is to signal credibility to validate buyers sense of having made the right decision.]
[Sell the token first and leave ’token holders’ to decide what happens with the capital, if they overcome collective inertia—there is no product.]
[Putting all the data in one place, even if it’s in a space you ‘control’, is centralizing (specifically as a point of failure.]
[Broadcasting your unique identifier across the internet feeds into a surveillance ecosystem.]
[When the technical cost of making a modern website became to high for most amateurs, they moved from templates to services and then platforms.]
[DAOs settle for only expressing procedural group operations through code because it’s too complicated to design and account for all contingencies and their contingencies.]
[Crypto evangelist want to relegate all consequences to machines via blockchains and DAOs to abdicate humans of any responsibility for bad outcomes.]
[Describe interesting things you’ve done in your life to build credibility: share what you learned or what someone like you would want to know.]
[You can document things that have already happened. Some of it might resonate with others.]
[An indicator of credibility is that people will want to ask you questions to learn more about your experience.]
[It wasn’t the book, but documenting how I published it that gave me credibility in self-publishing.]
[Success is not followers but people wanting to hear what you have to say.]
[They either need to be getting something from you or getting to know you as a person.]
[Giving means they stop on your tweet and don’t regret it. Asking means anything that benefits you directly, like clicking links.]
[Use your pinned tweet to gain credibility.]
[Inspiration can be something interesting that happened today, things that took a lot of effort to figure out, answers you gave in your conversations that could be relevant to your audience.]
[Find the intersection of interesting to you, interesting to your audience, and having credibility to say it.]
[Don’t tag people hoping they’ll notice you.]
[Build your credibility, promote it everywhere, and look for opportunities to build more credibility.]